The 1960s GOP show how tactical extremism can salvage a party’s electoral fortunes



Credit: Reagan Presidential Library [Public domain], via Wikimedia Commons

The rise of Trump and Brexit has reminded that we are never too far away from the politics of extremes. But these sorts of trends are nothing new, argue Jon X. Eguia (left) and Francesco Giovannoni (right). Looking back to the Republican Party of the 1960s, they write that a political party that faces poor public opinion can improve its fortunes by dramatically reinventing itself and proposing a radical alternative to voters.
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